Menomorphosis Brand

You know how getting older can feel like ‘it’s all downhill’? Well this beautiful brand is taking the ‘taboo’ out of menopause and the 10 years leading up to it, also know as perimenopause. They exist to help women in their 40’s feel optimistic about aging…like they’re not growing old, just growing (and evolving).

It’s Puberty 2.0.

Perimenopause is just another one of life’s growth spurts. Only this time we’re wiser, more knowledgeable, and more prepared. We get to grow in the way we want and shape and influence the way we age.

Puberty 2.0: the next stage of freedom! 

The logo.

Why a butterfly? Because it represents transformation (just like perimenopause). We can imagine puberty as the cacoon phase, perimenopause the transformation phase, and menopause the butterfly phase. The Menomorphosis brand is about supporting women through the years leading up to menopause and embracing the freedom that comes with it.


Project Details.

  • Brand Strategy

  • Logo Design

  • Brand Guide

  • Style Guide

  • Marketing Support

The Team.

CORTNEY WALKER
Brand Strategist
& Designer


Project Reviews.

  • "The whole process was amazing, inspiring and essential in a way I didn't expect. Every business needs to do this.

    Dr. Natasha Zajmalowski ND, CEO

Let us show you what we can do for your brand!

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